But he is clear that the idea is to take the lead in making forwarders use e-freight. "To be efficient with e-freight you need volumes, but before people jump in they want to see volumes, so there is a question of who jumps first. So we have decided to jump in,"he says."We are sure that if we jump, everyone else will jump, because they will see the advantages."
Compulsion is so far only envisaged for the electronic airwaybill, only one of the 15 or so documents covered by e-freight. Ten Brink says this is because many forwarders are not yet geared up to produce the other documents electronically.
"But we are convinced that everyone can do the electronic airwaybill and if any companies can't, then we will have a team that will go to their offices and help them," he says. "We are not just making it mandatory and sitting back, but we will be assisting customers to comply."
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